The Toussaint Aesthetic Manifesto
I’m creating a design, photography, branding agency called Toussaint Aesthetic dedicated to helping black business, profit and nonprofit become successful. This is the manifesto.
For the culture.
Blacks have an inexhaustible desire to achieve and thrive by way of its businesses and ideas devoted to the single dream of prosperity. Toussaint Aesthetic is the partner to co-create with black enterprises to make a ruckus, to shake culture and business from its lax and passé ideas of success. Is this attempt idealistic and silly? Yes, but there is no more fabulous idea than that of making the world in our image through art, photos, and design. The world is suffused with notions that black is profitable only when it stays in its place, well, its place is wherever a black child needs to see a darker tint of success. For black enterprises seeking a home of their own in American capitalism, Toussaint Aesthetic offers services that make the black experience, its art, its essence indivisible from economic life by any means necessary.